Abstract:
The research aimed to study the factors generating the motivation and the strategies to increase motivation in employees at the Faculty of Geoinformatics, Burapha University. There were 15 samples including administrators, lecturers and staff. The research tool was an in-depth interview.
The research showed that the strategies to increase worker motivation were as follows: 1) focusing on the action plan and working process, 2) paying attention to work efficiency and effectiveness, 3) emphasizing on challenge at work, 4) concentrating on setting clear roles and responsibilities and giving freedom without inspection or strict control at work, 5) drawing attention to work management, 6) highlighting career advancement, 7) increasing salary and other incomes, 8) considering the essential role of sincerity, generosity and teamwork, 9) recognizing the importance of workers’ career, 10) underlining the importance of structure and working method for effective work, 11) pointing out he importance of workplace environment, tools and equipment, 12) stressing the importance to employees’ feeling who worked overtime, 13) focusing on employees’ stability and work security, 14) emphasizing the importance of appropriate administrative command, being knowledgeable and skillful in academic and administrative aspects, having leadership skill, being neutral And trustworthy.